partypoker: Agreement struck up with Dusk Till Dawn

PartyPoker and the well-known and liked Dusk Till Dawn poker room have signed an agreement regarding branding. What this deal translates to - as far as players are concerned - is that within the PartyPoker tournament section, a new DTD tab will appear, under which the special DTD-brand online tournaments and qualifiers shall be hosted. At DTD's live poker club, PartyPoker branding shall be introduced and a whole series of live and online events shall be created, aimed at promoting the game across the UK.

According to DTD owner Rob Young, PartyPoker was an obvious choice for his side, since it has shown unwavering commitment to the UK market over the years. Of course, the strength of the PartyPoker brand was also a factor in the decision.

On their side, PartyPoker are glad to take advantage of DTDs expertise in the inner workings of the live UK poker market, to promote their brand in a new and creative way.

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